Intensifying regulatory pressure, changing customer preferences, and the rise of digital channels have transformed how Auto Finance companies handle loyalty, marketing, and retention activities. The Auriemma Auto Finance Loyalty Roundtable provides a forum to discuss how firms are balancing stakeholder interests (customer, dealer, automaker) while analyzing the industry’s opportunities, threats, and technological innovations in today’s environment. Members also prepare for future scenarios that may be less benign in terms of interest rates, losses, volume, and profitability.
Sample meeting topics include:
Analyzing customer behavior, data collection, and coordinating consumer communications between OEM, finance company, and dealers
Tools & Technology
Development and usage of tools and technology, ranging from digital servicing to tracking marketing performance